darlene olby

Darlene Olby, media buyer

Negotiator, money spender, and traffic controller, Darlene is a devoted Minnesota Twins baseball fan and media master of the agency.

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Since 1978, Darlene has had invaluable experiences in the media and advertising world. While consistently building her career and honing her natural negotiating and people skills, she has undeniably found her niche here at Out There.

road to OTa

Starting out as a media department secretary at a large advertising agency in Minneapolis, Darlene enjoyed her position but wanted a challenge. So, she moved up to the company’s TV buying service and found her calling. This led to a communications specialist position at Piper Jaffray. After a successful career in the Twin Cities, an eventual move to Duluth brought her to Out There Advertising.


Darlene’s experience at Campbell-Mithun-Esty, Cash Plus and US Bancorp Piper Jaffray has made her the perfect person to represent Out There as our Media Director for more than fourteen years.


More than a buying guru, Darlene once biked from Minneapolis to Duluth in two days and can often be found working in her yard, sewing quilts, reading a good book and driving back and forth on I-35 to visit her sons, grandkids and very large family.

My World

“You will…because you can.”